What working with me actually looks like.
The audit, the build, and what I actually do every month after, including the parts that take longer than any agency will admit to your face. For businesses in Delafield first, then Lake Country, then Waukesha County.
- 01 The Survey
- 02 Preserve Managed
- 03 Preserve Growth
- 04 Preserve Operations
The first one costs nothing. Almost everyone lives at the second. The last two get added when the numbers say so.
Find out if there’s work worth doing.
$0 · self-serve, about a minute
Run the audit and in about a minute you get a graded report on what a customer’s search actually sees when they look you up: your site speed, your Google Business Profile, your reviews, and whether AI recommends you when someone asks for a business like yours (yes, that’s a real thing now, and yes, it matters). Every gap priced in plain dollars, with fix-it-yourself steps included. No email required, because I’m not running a drip campaign on you.
Prefer a person? Book fifteen minutes and I’ll check everything live against your real competitors around Lake Country, the ones actually beating you right now. Either way you leave knowing what’s broken, what it costs to fix, and what I’d fix first. If the math doesn’t work for your business, I’ll tell you that too. No pitch on the call. No charge, no obligation, no catch I’m hiding in the fine print.
Enter your website address. Or bring your business name and the competitor that keeps beating you, I promise I won't tell them you asked.
The audit runs its 20+ checks automatically and the graded report is on your screen in about a minute, with the three fixes that matter most, not thirty that don't.
Live in 7 days. Or the implementation fee is free.
$2,500 implementation · $499/mo
Almost every client starts here. The implementation is one pass through everything the audit found. A website built to convert is part of it when the audit says you need one, and a redesign is the same implementation on your existing domain. If your site already works, I’ll say so instead of rebuilding it. Your Google Business Profile dialed in, the listings that matter: Google, Facebook, Apple Maps, and Bing. SEO and GEO (AI search) built in from day one, not bolted on in month six once someone finally notices it’s missing. GA4 and Search Console wired in, so we can both see what’s working instead of me just telling you to trust me.
Then the monthly work starts, and it’s the whole point: I keep finding and fixing the problems that stop customers from finding, trusting, and contacting you. Monitoring, recurring audits, profile updates you approve before they post, lead-path testing where I actually call the number and fill out the form, two content or profile changes a month, and verification after every fix. Every month you get a proof-of-work report in plain numbers: what I did, what it changed.
Once it’s live, the search payoff still takes real time to show up. That part doesn’t compress no matter who builds it or what anyone promises you on a sales call. The reality check further down has the honest numbers.
Get me access to your accounts, approve the content, answer a few questions about your business.
Build it on your hosting, in your name, with your login credentials from day one, then keep finding and fixing what breaks every month after.
If Preserve Managed is the part you needed to see, the audit will show you exactly what your implementation would fix, no sales call required to find out. The full price breakdown is one page away.
Added when it earns its cost. Not sold on day one.
$5,000-5,500 implementation · $999/mo
Managed keeps your presence found and fixed. Growth manages what happens when the leads show up. Call and form tracking, so we both know what’s producing. Missed-call text-back, because most callers who hit voicemail just dial the next name on the list. Immediate acknowledgment on every form, follow-up that goes out every time, review and referral workflows, and a watch on your competitors. Once a month we sit down for a strategy review and decide what’s next based on the numbers, not vibes.
The implementation covers the wiring: the tracking, the text-back, the workflows, all tested end to end before I call it done. Not every business needs this layer, and I’ll tell you flat out if yours doesn’t, instead of upselling you into something that just sits there.
Tell me where leads are actually slipping through, point me at the follow-up that only happens on your organized days.
Wire in the tracking, the text-back, and the workflows, then read the numbers with you every month.
Custom systems for a problem you can put a number on.
Scoped implementation · from $2,000/mo
An AI receptionist that answers and books calls. A client portal. A quoting system that doesn’t take a week. Intake that doesn’t live in a paper folder on the truck seat. I build these against a measured operational problem, hours lost, calls missed, quotes going stale, not because custom software sounds impressive on a proposal.
Builds like these get a real timeline and a real price once they’re scoped, since the work varies too much to hand you a made-up number on day one just to sound confident. If the problem doesn’t justify the cost, I’ll tell you that before you spend anything.
Show me the workflow that's costing you time or money, in whatever shape it's in right now.
Measure it, scope it, build it, and wire it into what Managed already runs, no rip-and-replace.
Does it bring in customers, or prove you can?
That’s the filter every decision runs through. Before anything gets built, before a dollar gets spent, I ask one thing: does this put a paying customer in front of you, or does it just prove I can build things? If it doesn’t pass, I don’t build it, no matter how good it would look in a portfolio.
No vanity metrics. No reports that look impressive in a meeting and change nothing about your phone ringing. No logo refreshes, no mystery “brand awareness” line item, no social calendar that can’t be traced back to an actual call. That’s the stuff other agencies bill you for while hoping you never ask what it did.
- A Google Business Profile dialed in, so when someone searches at 10pm for what you do, you show up and the phone rings instead of ringing your competitor.
- Follow-up that goes out every time, wired to your calendar and your phone, not one more app you forget exists by week two.
- Missed-call text-back. The caller who hit your voicemail gets a text in 60 seconds instead of dialing the next name on the list.
Somewhere near you, a business that’s objectively worse at the actual work is beating you online. Not because they’re better. Because they pass this test and you don’t yet.
What’s fast. What isn’t.
The website, the profile, and the listings, built on your accounts and live inside a week. This is the part I control, so it's the part I'll guarantee with money.
An AI receptionist, a portal, a quoting system: those get a real timeline once I know the scope. Anyone who quotes you a number before that is guessing, politely.
Google takes its own sweet time recognizing good work, and no amount of me wanting it faster changes that. Reviews move sooner. Rankings move later. I'd rather tell you that now than sell you a fantasy and watch you find out in month two.
If you need leads by Friday, I’m not your guy, and anyone who tells you otherwise is selling you something that doesn’t exist. If you want to be the obvious choice in your corner of Lake Country over time, let’s talk.
What you own at every stage. All of it.
No proprietary systems and no 12-month contracts you’d need a lawyer to escape. After the build we go month to month. If you stop working with me, you keep everything and I keep nothing, which is exactly how it should work and suspiciously not how most agencies set it up.
- The website lives on your hosting.
- The Google profile is yours.
- The automations run on your accounts.
- Login credentials are yours from day one, not something you have to fight an agency for later.
I’m comfortable with that because I’m not building a dependency, I’m not the guy holding your login hostage while you try to leave. I’m building something that works.
Start with the audit. See where you stand.
About a minute, and the report is yours to keep whether we ever talk or not. If you’d rather look at it together, book fifteen minutes and I’ll walk you through exactly what I see, roasting included.
Delafield first. Then Lake Country. Then Waukesha County.